MBA Practice Building Pearl: "Get Your Patients to Talk About You"
How Does Your Practice Compare? Eyewear Second Pair Discounts
Market Facts: Likelihood of Contact Lens Wearers Having Vision Correction Surgery
Spotlight on...Best Practices of Contact Lens Management: Profit Impact of Converting Wearers of Two-Week Lenses to One-Month and One-Day Lenses
Sticky Situations with Dr. Dave Ziegler: A patient asks..."All these add-ons to my lenses are making my glasses more expensive than I expected. Do I really need all those things?"
Super Service Pearls: See the Office Through a Patient's Lens
Ask Neil with Dr. Neil Gailmard: A doctor asks..."What can I do to reduce my dependence on vision insurance plans?"